Digital Indeterminacy

New media companies possess a unique form of working rigour, constantly inventing and improving applications that feeds on the relentless cycle of social media. Social media is always changing and updating itself and this runs almost as parallel to the idea of deployable or flexible architecture. Instagram was chosen as protagonist in this project mainly because it is one of the commonly used application on smart phones and the relationship between the creators and public users can be potentially enchanced for the benefit of improving the application. Hence, giving rise to the idea of connecting people and the virtual environment through an appropriate agglomeration of intriguing architectural spaces and tectonics.